Jessica is an interdisciplinary UX designer, combining expertise from B2C eCommerce, AI + HCI, landscape architecture, sociocultural anthropology, and more.
Jessica is an interdisciplinary UX designer, combining expertise from B2C eCommerce, AI + HCI, landscape architecture, sociocultural anthropology, and more.



Decisions by Design: An AI Story
An Interactive, scenario-based game exploring the impact of AI usage in everyday life.
AI Education Framework
Interactive Game
Usability Testing
Usability Testing
Usability Testing



Jewels By Mandy
Redesigning a local jewelry brand's user experience and visual identity to optimize retention.
eCommerce
eCommerce
B2C
B2C
Web Design
Web Design
Marketing & Rebranding
Marketing & Rebranding
Marketing & Rebranding



Extending Goodbyes
An immersive art installation transforming airport farewells into emotional, interactive experiences.
Art Installation Simulation
Art Installation Simulation
Immersive Experience
Production Management
Immersive Experience
Production Management
Production Management



All Seasons
Where urban planning and landscape architecture meet UXR/D.
Landscape Architecture x UXD
Landscape Architecture x UXD
Visual Design
Visual Design
Research Visualization
Research Visualization
Research Visualization
Upcoming Project with Amazon AWS
Upcoming Project with Amazon AWS
Upcoming Project with Amazon AWS
Est. March 2025 | Currently in UXR
How might AWS Relational Database Services (RDS) improve the onboarding experience by reducing uncertainty and adapting to different user goals, while integrating AI assistance to anticipate questions and prevent friction during setup and beyond?
AWS Reference: Maria Raphaeil
B2B
User Onboarding
Platform Design
Database Setup
AI Integration
Platform Design



Testimonials
Read insights from mentors and peers who have guided and witnessed my professional growth.
Sue Yang
Former UX Designer at Microsoft
"Jessica’s dedication to uncovering the ‘why’ behind user behavior through behavioral analysis makes her an exceptional, well‑rounded designer who inspires those around her. She is ambitious, passionate about helping people, and works tirelessly toward any goal, both independently and within a team. With a knack for simplifying complex situations, she guides her team step‑by‑step to achieve unified objectives. Her blend of insightful thinking, collaborative spirit, and relentless work ethic never fails to facinate me."
Yiting Yu
GTM Sales Ops Sr Analyst at Adobe
"I’ve had the pleasure of knowing Jessica for nearly a decade, and what stands out most is her unwavering perseverance and natural curiosity. She combines creative thinking and a genuine commitment to excellence, along with an authentic, people-centered approach that sets her apart both professionally and personally. I'm excited to see what she achieves next."
Nathaniel Blake-Parry
Customer Success Manager at Optimal
"I met Jessica at a UX event, and she immediately stood out through her openness and thoughtfulness. She brings a unique design mindset to her UX work from her land arch background. She has this incredible ability to build on ideas in real time, asking the kinds of questions that not only push the conversation forward but make you want to join in. Her curiosity is genuine, her energy is contagious, and it was clear she brings that same presence to every project she gets involved in. I'm thankful to have met her and will continue following her career."
Ruby Wang & Mandy Li
Co-owners of Bay Area based jewelry business, Design For You
"Jessica is a versatile employee. She seamlessly adapts her skills to marketing, sales analytics, and design while ensuring top-tier customer satisfaction. Her strong work ethic and joyful presence make her an incredible asset to any team."
Sue Yang
Former UX Designer at Microsoft
"Jessica’s dedication to uncovering the ‘why’ behind user behavior through behavioral analysis makes her an exceptional, well‑rounded designer who inspires those around her. She is ambitious, passionate about helping people, and works tirelessly toward any goal, both independently and within a team. With a knack for simplifying complex situations, she guides her team step‑by‑step to achieve unified objectives. Her blend of insightful thinking, collaborative spirit, and relentless work ethic never fails to facinate me."
Yiting Yu
GTM Sales Ops Sr Analyst at Adobe
"I’ve had the pleasure of knowing Jessica for nearly a decade, and what stands out most is her unwavering perseverance and natural curiosity. She combines creative thinking and a genuine commitment to excellence, along with an authentic, people-centered approach that sets her apart both professionally and personally. I'm excited to see what she achieves next."
Nathaniel Blake-Parry
Customer Success Manager at Optimal
"I met Jessica at a UX event, and she immediately stood out through her openness and thoughtfulness. She brings a unique design mindset to her UX work from her land arch background. She has this incredible ability to build on ideas in real time, asking the kinds of questions that not only push the conversation forward but make you want to join in. Her curiosity is genuine, her energy is contagious, and it was clear she brings that same presence to every project she gets involved in. I'm thankful to have met her and will continue following her career."
Ruby Wang & Mandy Li
Co-owners of Bay Area based jewelry business, Design For You
"Jessica is a versatile employee. She seamlessly adapts her skills to marketing, sales analytics, and design while ensuring top-tier customer satisfaction. Her strong work ethic and joyful presence make her an incredible asset to any team."
Sue Yang
Former UX Designer at Microsoft
"Jessica’s dedication to uncovering the ‘why’ behind user behavior through behavioral analysis makes her an exceptional, well‑rounded designer who inspires those around her. She is ambitious, passionate about helping people, and works tirelessly toward any goal, both independently and within a team. With a knack for simplifying complex situations, she guides her team step‑by‑step to achieve unified objectives. Her blend of insightful thinking, collaborative spirit, and relentless work ethic never fails to facinate me."
Yiting Yu
GTM Sales Ops Sr Analyst at Adobe
"I’ve had the pleasure of knowing Jessica for nearly a decade, and what stands out most is her unwavering perseverance and natural curiosity. She combines creative thinking and a genuine commitment to excellence, along with an authentic, people-centered approach that sets her apart both professionally and personally. I'm excited to see what she achieves next."
Nathaniel Blake-Parry
Customer Success Manager at Optimal
"I met Jessica at a UX event, and she immediately stood out through her openness and thoughtfulness. She brings a unique design mindset to her UX work from her land arch background. She has this incredible ability to build on ideas in real time, asking the kinds of questions that not only push the conversation forward but make you want to join in. Her curiosity is genuine, her energy is contagious, and it was clear she brings that same presence to every project she gets involved in. I'm thankful to have met her and will continue following her career."
Ruby Wang & Mandy Li
Co-owners of Bay Area based jewelry business, Design For You
"Jessica is a versatile employee. She seamlessly adapts her skills to marketing, sales analytics, and design while ensuring top-tier customer satisfaction. Her strong work ethic and joyful presence make her an incredible asset to any team."
Sue Yang
Former UX Designer at Microsoft
"Jessica’s dedication to uncovering the ‘why’ behind user behavior through behavioral analysis makes her an exceptional, well‑rounded designer who inspires those around her. She is ambitious, passionate about helping people, and works tirelessly toward any goal, both independently and within a team. With a knack for simplifying complex situations, she guides her team step‑by‑step to achieve unified objectives. Her blend of insightful thinking, collaborative spirit, and relentless work ethic never fails to facinate me."
Yiting Yu
GTM Sales Ops Sr Analyst at Adobe
"I’ve had the pleasure of knowing Jessica for nearly a decade, and what stands out most is her unwavering perseverance and natural curiosity. She combines creative thinking and a genuine commitment to excellence, along with an authentic, people-centered approach that sets her apart both professionally and personally. I'm excited to see what she achieves next."
Nathaniel Blake-Parry
Customer Success Manager at Optimal
"I met Jessica at a UX event, and she immediately stood out through her openness and thoughtfulness. She brings a unique design mindset to her UX work from her land arch background. She has this incredible ability to build on ideas in real time, asking the kinds of questions that not only push the conversation forward but make you want to join in. Her curiosity is genuine, her energy is contagious, and it was clear she brings that same presence to every project she gets involved in. I'm thankful to have met her and will continue following her career."
Ruby Wang & Mandy Li
Co-owners of Bay Area based jewelry business, Design For You
"Jessica is a versatile employee. She seamlessly adapts her skills to marketing, sales analytics, and design while ensuring top-tier customer satisfaction. Her strong work ethic and joyful presence make her an incredible asset to any team."
Sue Yang
Former UX Designer at Microsoft
"Jessica’s dedication to uncovering the ‘why’ behind user behavior through behavioral analysis makes her an exceptional, well‑rounded designer who inspires those around her. She is ambitious, passionate about helping people, and works tirelessly toward any goal, both independently and within a team. With a knack for simplifying complex situations, she guides her team step‑by‑step to achieve unified objectives. Her blend of insightful thinking, collaborative spirit, and relentless work ethic never fails to facinate me."
Yiting Yu
GTM Sales Ops Sr Analyst at Adobe
"I’ve had the pleasure of knowing Jessica for nearly a decade, and what stands out most is her unwavering perseverance and natural curiosity. She combines creative thinking and a genuine commitment to excellence, along with an authentic, people-centered approach that sets her apart both professionally and personally. I'm excited to see what she achieves next."
Nathaniel Blake-Parry
Customer Success Manager at Optimal
"I met Jessica at a UX event, and she immediately stood out through her openness and thoughtfulness. She brings a unique design mindset to her UX work from her land arch background. She has this incredible ability to build on ideas in real time, asking the kinds of questions that not only push the conversation forward but make you want to join in. Her curiosity is genuine, her energy is contagious, and it was clear she brings that same presence to every project she gets involved in. I'm thankful to have met her and will continue following her career."
Ruby Wang & Mandy Li
Co-owners of Bay Area based jewelry business, Design For You
"Jessica is a versatile employee. She seamlessly adapts her skills to marketing, sales analytics, and design while ensuring top-tier customer satisfaction. Her strong work ethic and joyful presence make her an incredible asset to any team."
Sue Yang
Former UX Designer at Microsoft
"Jessica’s dedication to uncovering the ‘why’ behind user behavior through behavioral analysis makes her an exceptional, well‑rounded designer who inspires those around her. She is ambitious, passionate about helping people, and works tirelessly toward any goal, both independently and within a team. With a knack for simplifying complex situations, she guides her team step‑by‑step to achieve unified objectives. Her blend of insightful thinking, collaborative spirit, and relentless work ethic never fails to facinate me."
Yiting Yu
GTM Sales Ops Sr Analyst at Adobe
"I’ve had the pleasure of knowing Jessica for nearly a decade, and what stands out most is her unwavering perseverance and natural curiosity. She combines creative thinking and a genuine commitment to excellence, along with an authentic, people-centered approach that sets her apart both professionally and personally. I'm excited to see what she achieves next."
Nathaniel Blake-Parry
Customer Success Manager at Optimal
"I met Jessica at a UX event, and she immediately stood out through her openness and thoughtfulness. She brings a unique design mindset to her UX work from her land arch background. She has this incredible ability to build on ideas in real time, asking the kinds of questions that not only push the conversation forward but make you want to join in. Her curiosity is genuine, her energy is contagious, and it was clear she brings that same presence to every project she gets involved in. I'm thankful to have met her and will continue following her career."
Ruby Wang & Mandy Li
Co-owners of Bay Area based jewelry business, Design For You
"Jessica is a versatile employee. She seamlessly adapts her skills to marketing, sales analytics, and design while ensuring top-tier customer satisfaction. Her strong work ethic and joyful presence make her an incredible asset to any team."
Sue Yang
Former UX Designer at Microsoft
"Jessica’s dedication to uncovering the ‘why’ behind user behavior through behavioral analysis makes her an exceptional, well‑rounded designer who inspires those around her. She is ambitious, passionate about helping people, and works tirelessly toward any goal, both independently and within a team. With a knack for simplifying complex situations, she guides her team step‑by‑step to achieve unified objectives. Her blend of insightful thinking, collaborative spirit, and relentless work ethic never fails to facinate me."
Yiting Yu
GTM Sales Ops Sr Analyst at Adobe
"I’ve had the pleasure of knowing Jessica for nearly a decade, and what stands out most is her unwavering perseverance and natural curiosity. She combines creative thinking and a genuine commitment to excellence, along with an authentic, people-centered approach that sets her apart both professionally and personally. I'm excited to see what she achieves next."
Nathaniel Blake-Parry
Customer Success Manager at Optimal
"I met Jessica at a UX event, and she immediately stood out through her openness and thoughtfulness. She brings a unique design mindset to her UX work from her land arch background. She has this incredible ability to build on ideas in real time, asking the kinds of questions that not only push the conversation forward but make you want to join in. Her curiosity is genuine, her energy is contagious, and it was clear she brings that same presence to every project she gets involved in. I'm thankful to have met her and will continue following her career."
Ruby Wang & Mandy Li
Co-owners of Bay Area based jewelry business, Design For You
"Jessica is a versatile employee. She seamlessly adapts her skills to marketing, sales analytics, and design while ensuring top-tier customer satisfaction. Her strong work ethic and joyful presence make her an incredible asset to any team."
Sue Yang
Former UX Designer at Microsoft
"Jessica’s dedication to uncovering the ‘why’ behind user behavior through behavioral analysis makes her an exceptional, well‑rounded designer who inspires those around her. She is ambitious, passionate about helping people, and works tirelessly toward any goal, both independently and within a team. With a knack for simplifying complex situations, she guides her team step‑by‑step to achieve unified objectives. Her blend of insightful thinking, collaborative spirit, and relentless work ethic never fails to facinate me."
Yiting Yu
GTM Sales Ops Sr Analyst at Adobe
"I’ve had the pleasure of knowing Jessica for nearly a decade, and what stands out most is her unwavering perseverance and natural curiosity. She combines creative thinking and a genuine commitment to excellence, along with an authentic, people-centered approach that sets her apart both professionally and personally. I'm excited to see what she achieves next."
Nathaniel Blake-Parry
Customer Success Manager at Optimal
"I met Jessica at a UX event, and she immediately stood out through her openness and thoughtfulness. She brings a unique design mindset to her UX work from her land arch background. She has this incredible ability to build on ideas in real time, asking the kinds of questions that not only push the conversation forward but make you want to join in. Her curiosity is genuine, her energy is contagious, and it was clear she brings that same presence to every project she gets involved in. I'm thankful to have met her and will continue following her career."
Ruby Wang & Mandy Li
Co-owners of Bay Area based jewelry business, Design For You
"Jessica is a versatile employee. She seamlessly adapts her skills to marketing, sales analytics, and design while ensuring top-tier customer satisfaction. Her strong work ethic and joyful presence make her an incredible asset to any team."
Sue Yang
Former UX Designer at Microsoft
"Jessica’s dedication to uncovering the ‘why’ behind user behavior through behavioral analysis makes her an exceptional, well‑rounded designer who inspires those around her. She is ambitious, passionate about helping people, and works tirelessly toward any goal, both independently and within a team. With a knack for simplifying complex situations, she guides her team step‑by‑step to achieve unified objectives. Her blend of insightful thinking, collaborative spirit, and relentless work ethic never fails to facinate me."
Yiting Yu
GTM Sales Ops Sr Analyst at Adobe
"I’ve had the pleasure of knowing Jessica for nearly a decade, and what stands out most is her unwavering perseverance and natural curiosity. She combines creative thinking and a genuine commitment to excellence, along with an authentic, people-centered approach that sets her apart both professionally and personally. I'm excited to see what she achieves next."
Nathaniel Blake-Parry
Customer Success Manager at Optimal
"I met Jessica at a UX event, and she immediately stood out through her openness and thoughtfulness. She brings a unique design mindset to her UX work from her land arch background. She has this incredible ability to build on ideas in real time, asking the kinds of questions that not only push the conversation forward but make you want to join in. Her curiosity is genuine, her energy is contagious, and it was clear she brings that same presence to every project she gets involved in. I'm thankful to have met her and will continue following her career."
Ruby Wang & Mandy Li
Co-owners of Bay Area based jewelry business, Design For You
"Jessica is a versatile employee. She seamlessly adapts her skills to marketing, sales analytics, and design while ensuring top-tier customer satisfaction. Her strong work ethic and joyful presence make her an incredible asset to any team."
Sue Yang
Former UX Designer at Microsoft
"Jessica’s dedication to uncovering the ‘why’ behind user behavior through behavioral analysis makes her an exceptional, well‑rounded designer who inspires those around her. She is ambitious, passionate about helping people, and works tirelessly toward any goal, both independently and within a team. With a knack for simplifying complex situations, she guides her team step‑by‑step to achieve unified objectives. Her blend of insightful thinking, collaborative spirit, and relentless work ethic never fails to facinate me."
Yiting Yu
GTM Sales Ops Sr Analyst at Adobe
"I’ve had the pleasure of knowing Jessica for nearly a decade, and what stands out most is her unwavering perseverance and natural curiosity. She combines creative thinking and a genuine commitment to excellence, along with an authentic, people-centered approach that sets her apart both professionally and personally. I'm excited to see what she achieves next."
Nathaniel Blake-Parry
Customer Success Manager at Optimal
"I met Jessica at a UX event, and she immediately stood out through her openness and thoughtfulness. She brings a unique design mindset to her UX work from her land arch background. She has this incredible ability to build on ideas in real time, asking the kinds of questions that not only push the conversation forward but make you want to join in. Her curiosity is genuine, her energy is contagious, and it was clear she brings that same presence to every project she gets involved in. I'm thankful to have met her and will continue following her career."
Ruby Wang & Mandy Li
Co-owners of Bay Area based jewelry business, Design For You
"Jessica is a versatile employee. She seamlessly adapts her skills to marketing, sales analytics, and design while ensuring top-tier customer satisfaction. Her strong work ethic and joyful presence make her an incredible asset to any team."
Sue Yang
Former UX Designer at Microsoft
"Jessica’s dedication to uncovering the ‘why’ behind user behavior through behavioral analysis makes her an exceptional, well‑rounded designer who inspires those around her. She is ambitious, passionate about helping people, and works tirelessly toward any goal, both independently and within a team. With a knack for simplifying complex situations, she guides her team step‑by‑step to achieve unified objectives. Her blend of insightful thinking, collaborative spirit, and relentless work ethic never fails to facinate me."
Yiting Yu
GTM Sales Ops Sr Analyst at Adobe
"I’ve had the pleasure of knowing Jessica for nearly a decade, and what stands out most is her unwavering perseverance and natural curiosity. She combines creative thinking and a genuine commitment to excellence, along with an authentic, people-centered approach that sets her apart both professionally and personally. I'm excited to see what she achieves next."
Nathaniel Blake-Parry
Customer Success Manager at Optimal
"I met Jessica at a UX event, and she immediately stood out through her openness and thoughtfulness. She brings a unique design mindset to her UX work from her land arch background. She has this incredible ability to build on ideas in real time, asking the kinds of questions that not only push the conversation forward but make you want to join in. Her curiosity is genuine, her energy is contagious, and it was clear she brings that same presence to every project she gets involved in. I'm thankful to have met her and will continue following her career."
Ruby Wang & Mandy Li
Co-owners of Bay Area based jewelry business, Design For You
"Jessica is a versatile employee. She seamlessly adapts her skills to marketing, sales analytics, and design while ensuring top-tier customer satisfaction. Her strong work ethic and joyful presence make her an incredible asset to any team."
Sue Yang
Former UX Designer at Microsoft
"Jessica’s dedication to uncovering the ‘why’ behind user behavior through behavioral analysis makes her an exceptional, well‑rounded designer who inspires those around her. She is ambitious, passionate about helping people, and works tirelessly toward any goal, both independently and within a team. With a knack for simplifying complex situations, she guides her team step‑by‑step to achieve unified objectives. Her blend of insightful thinking, collaborative spirit, and relentless work ethic never fails to facinate me."
Yiting Yu
GTM Sales Ops Sr Analyst at Adobe
"I’ve had the pleasure of knowing Jessica for nearly a decade, and what stands out most is her unwavering perseverance and natural curiosity. She combines creative thinking and a genuine commitment to excellence, along with an authentic, people-centered approach that sets her apart both professionally and personally. I'm excited to see what she achieves next."
Nathaniel Blake-Parry
Customer Success Manager at Optimal
"I met Jessica at a UX event, and she immediately stood out through her openness and thoughtfulness. She brings a unique design mindset to her UX work from her land arch background. She has this incredible ability to build on ideas in real time, asking the kinds of questions that not only push the conversation forward but make you want to join in. Her curiosity is genuine, her energy is contagious, and it was clear she brings that same presence to every project she gets involved in. I'm thankful to have met her and will continue following her career."
Ruby Wang & Mandy Li
Co-owners of Bay Area based jewelry business, Design For You
"Jessica is a versatile employee. She seamlessly adapts her skills to marketing, sales analytics, and design while ensuring top-tier customer satisfaction. Her strong work ethic and joyful presence make her an incredible asset to any team."
Powered by Genmaicha (or Japanese roasted-rice green tea) and the occasional Americano’s
Copyright 2025 by Jessica Yu
Powered by Genmaicha (or Japanese roasted-rice green tea) and the occasional Americano’s
Copyright 2025 by Jessica Yu
Powered by Genmaicha (or Japanese roasted-rice green tea) and the occasional Americano’s
Copyright 2025 by Jessica Yu